Ikonica : A Field Guide to Canada's Brandscape Product Form:Paperback / softback Most importantly

Most importantly

entertaining

0 in - 228 pp

Van Camp’s new stories are diverse in style and subject matter

Ikonica : A Field Guide to Canada's Brandscape Product Form:Paperback / softback Most importantlyDescription A stylish, provocative look at the tremendous often invisible success of Canada's greatest brands. Ikonica is the first exploration of Canada's rich and unique brand heritage. Authors Jeannette Hanna and Alan Middleton shed light on the evolution of our country's best known brands, from the Hudson's Bay Company to Blackberry. This visually stunning tour of Canada's branding environment highlights the prime movers, the triumphs and the