Click: How to Make What People Want Tots_Gift_Guide Jody Scaravella’s vision of a

Jody Scaravella’s vision of a restaurant staffed by Italian grandmothers began with a simple ad in a Staten Island newspaper

Profound and prodigiously researched

Theroux discovers a region of architectural and artistic wonders

Jess finds herself struggling to share their game—and her best friend

Click: How to Make What People Want Tots_Gift_Guide Jody Scaravella’s vision of aFrom the New York Times bestselling authors of Sprint, a guide for starting big projects the smart waybased on firsthand experience with more than three hundred new products and businesses. Every big projectwhether its creating new technology, developing a fresh line of sneakers, or opening a neighborhood cafrequires a major investment to get off the ground. Unfortunately, most big projects flop with customers. Too many teams waste time, money, and